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Traveling to Israel today: Solidarity, Resilience, and Safety
By: Ziva Rubenstein
May 25, 2025
Visiting Israel in 2025 continues to offer a unique opportunity to experience the unwavering spirit of resilience that carries so many of us through these tough days. Despite the current regional challenges, we at Via Sabra join many individuals, partner organizations, and small and large businesses across Israel in awaiting your visit to share stories […]
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A Paradigm Change in Connecting with Israel
By: Ros Roucher, Lead Storyteller at Via Sabra
April 21, 2024
Almost every tour guide in Israel has quoted the well-known two-part poem “Tourists” by Yehuda Amichai. In the first part Amichai cynically describes the way he perceives how tourists relate to being in Israel:   Visits of condolence is all we get from them. They squat at the Holocaust Memorial, They put on grave faces […]
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Spring updates and new ways you can support Israel with Via Sabra
By:
March 26, 2024
Dear friends, With the Spring season upon us, the warming sun is starting to pierce through weeks of rain here in Israel. It’s symbolic of course. Headlines with heartbreaking stories of war, injured and dead; and hostage deal updates without real progress, paint our days with the winter greys of sadness and fill us with […]
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Celebrate Tu B’svhat and connect to Israel with these family recipes
By:
January 14, 2024
In Israel, Tu B'Shvat celebrates trees and foods that grow from the earth, connecting us deeper to the land. We eat dried fruits and nuts, combined with the seven species, in celebratory meals with special blessings. To connect our celebrations with you, our CEO, Avihai Tsabari, is sharing his family recipes for Tu B'Shvat that […]
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Our message of resilience and hope
By:
October 26, 2023
Dear friendsWe are on day 20 of this terrible reality, and yet, we continue. Each day, we put one foot in front of the other and we persevere. In Israel, resilience is the enduring spirit that weaves throughout our history and makes this small country the amazing place it is today.We keep working for our […]
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Let’s Talk About Olives
By: Gila Levitan
January 5, 2023
Gazing out the window while travelling across the Galilee, between the mountains and valleys, the view is punctuated unmistakably by olive groves. From their twisted trunks to their leafy branches, these special trees, which are green year-round, bear a fruit that is treasured for its many uses. Traversing the Galilee by foot walk through the […]
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Israel’s Abundance – and Beyond…
By: Shawna Goodman
September 18, 2022
It’s hard to believe that, though I’ve already been living in Israel for 8 years, I still discover incredible flavours, become inspired by new people, and travel to new areas of the country, all while feeling the permanence of home. A native Canadian, I picked up my life at the age of 43 and, together […]

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